LEPRECHAUN'S MENU
Branding | Print | PAO
WHAT
Leprechaun is an Irish-inspired pub located near Paris, open since 2022. Known for its wide selection of local beers and products, the bar wanted a menu that truly reflected its identity: traditional, local, rock, and welcoming.
The owner reached out to me to design their annual menu for 2026.
WHY
Step 1 – I started by listing keywords and building a moodboard to capture the bar’s atmosphere: what already defined it, and what needed to stand out even more.
Step 2 – Art direction came next by choosing the right colors, typography, and iconography to bring out a rock, slightly retro, pub-style vibe.
Step 3 – Wireframing I then built a wireframe to organize text and visuals, making sure everything fit cleanly across 6 pages.
Step 4 – Final Layout The last step was the full design: applying colors, typography, and final iconography to bring the menu to life.
